Cloud-based golf management software manufacturer foreUP is using a fully rebuilt, in-house marketing tool tasked with managing all aspect of its product.
"I really love the partnerships we build with our courses; it’s these types of relationships that help my team thrive and build truly amazing software," foreUP Chief Technical Officer Brendon Beebe said in a press release.
Customers were able to give feedback to the company, which helped foreUP better anticipate the desired changes, which included additional images in the gallery and professionally crafted templates as well as enhanced drag-and-drop editing. Additional changes include fully redesigned interface, cascading email creation, image customization, text customization and more.
The changes will aid both customers and foreUP, as they have now created a system that will be attractive for many customers, both current and future.